It has been five years since we first launched our Tulsi Oil, a milestone that feels truly surreal. Over the years, Ashby has continuously refined our process, traditionally crafting our extracts using a warm oil infusion. This method worked wonderfully to capture the oil-soluble benefits of herbs like Tulsi and California Poppy. But as farmers and creators, we are always striving to make our remedies work even harder for your sleep, pain, and stress relief.

We are excited to introduce a brand new formula which utilises a dual-extraction method.

What does dual extraction mean?

Some active medicinal compounds in plants dissolve only in oil, while others dissolve only in alcohol. By combining a warm oil infusion with an alcohol extraction, we now capture the full spectrum of medicinal plant compounds.

What this means for you:

• Maximum Potency: A higher concentration of active plant compounds in every drop.
  
• Stronger Relief: Faster, more effective support for restorative sleep, nervous system calm, and body aches.
  
• Same Quality: We still use 100% certified organic herbs grown on our farm, blended into premium MCT coconut oil for maximum absorption and a smooth finish.
  

We have spent months refining this process and gathering feedback through our trial to ensure you get the best possible results.

Along with the new formula, we are introducing a slight price increase. With additional inputs and rising costs, this step is necessary for us to stay sustainable and continue offering the herbal remedies you know and trust. We do not do this lightly, small business can be tough, but our priority is keeping prices as accessible as possible - because we all deserve a good night’s sleep.

The new formula officially launches on Saturday, 15 August.